Client base for business in Uzbekistan

A customer base for business in Uzbekistan is not an Excel file or contacts in a manager’s phone, but a living asset of the company. While customers are scattered across signs, personal chats and notepads, you lose repeat sales, do not remember transaction history and risk being left without contact after the employee leaves. A single client database collects all clients, their transactions and correspondence across all channels in one place where the data belongs to the company, and not to a specific person. Below we will look at why the database in Excel and phones is bad, what the CRM client database in Taska provides and how this relates to sales.

Why is the database in Excel and in phones bad?

A familiar picture: a client list in Excel for one manager, in another’s phone, part of the correspondence on personal Instagram, part in Telegram. When an employee leaves, he takes the contacts with him, and you are left with empty cells. Duplicates accumulate in the table: the same client is recorded three times with different phones, and no one knows which entry is relevant. There is no history at all: what was bought, what was agreed upon, when was the last time they called - everything is kept in the head, but the head forgets. For businesses in Uzbekistan, these are direct losses: the application from Direct remains unanswered, a regular customer was not called back, the discount was given again by mistake.

What does a single customer base provide in Taska?

In Taska, each client is a card that contains everything: contacts, transaction history, payments, tasks and correspondence from all channels at once. This is what you get instead of scattered signs:

• A client card with the entire history: transactions, sums in sums, calls, agreements and files - opened and you immediately see the context, even if you are communicating with the person for the first time.
• All correspondence in one place: messages from Telegram, Instagram Direct, WhatsApp and mail are pulled into a card, and the manager does not need to jump between applications.
• Segments and tags: tag the database by status, city, source or product - and make targeted mailings and repeated offers to the right groups.
• Repeat sales and reminders: the system will tell you who it’s time to call back and who hasn’t bought for a long time, so that you don’t lose regular customers.
• Access rights: the database belongs to the company - the manager sees only his clients, and contacts do not leak upon dismissal and are not copied to the side.

Connection with sales funnel and tasks

The customer base does not live separately - it is connected to the sales funnel and tasks. A new application from Telegram or Instagram immediately creates a client and a deal, the deal moves through the stages of the funnel, and tasks are assigned to the card: call back, issue an invoice, send an agreement. When the deal is closed, the entire history remains on the card, and the next time the manager contacts, he sees that the person has already purchased. This way, the database ceases to be a dead list and turns into a tool that itself leads to repeat sales and helps not to lose warm customers.

For whom and how we implement turnkey

A single customer base is needed by almost any business in Uzbekistan that works with a flow of requests: an online store, a wholesale company, services, a clinic, a training center, production with dealers. This is especially critical where there are several managers and turnover is real - otherwise the departure of one person resets part of the base. Turnkey implementation means that we will transfer your clients from Excel, 1C or MoySklad, clean up duplicates, set up segments, access rights and communication with the funnel, and train the team in Russian. It is possible to launch a working core with a database and applications in 14 days - MVP format, when clients and transactions are already going through the system.

Collect a customer base in Taska

Taska is a CRM, ERP and task manager in one system for the Uzbekistan market: a single customer base, Telegram and Instagram in one window, Payme and Click payments, sums, access rights and exchange with 1C and MoySklad. We will transfer your clients from tables, clear duplicates and configure the database for your processes, rather than handing out an empty box. Leave a request for a free consultation - we will show you how your client base will begin to generate repeat sales.